Bluebird - Kings Road, Chelsea.
- Situated on the Kings road
- opened in 1997 on the site of an original garage on the Kings road.
- combination of a cafe, forecourt and barbecue, restaurant and bar, private rooms available to book, a food store, bakery and wine cellar
- Modern traditional Drinks and food menu
- Interior and visual layout is very modern
- Celebrities often visiting
- Aimed at an older market
- Tend to find people of middle class as their usual customers
- price points are quite high in comparison to a usual food store/restaurant etc. (Tiffany)
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